Product Packaging & Labels

Partnering closely with NPD and regulatory teams for something as detailed as label overhauls, to bringing a new product to life, I made sure that the brand was recognizable, while visually expanding our product range.

This included projects as simple as adding french to all of our product labels (over 100+ skus), redesigning our tools packaging so they are more shopable on-shelf, and adding a new sku & product family with introducing a new PMS color to the brand.